Performance-Based Model

We Only Win When Your Brand Wins.
That's the Whole Model.

Most marketing agencies charge a flat retainer regardless of results. Sociobricks operates differently — our compensation model ties directly to the growth we help create for your brand. This isn't a slogan; it shapes how we prioritize work, report results, and structure every engagement.

Why We Structure Compensation Around Results, Not Hours Billed

Traditional retainer agencies get paid the same whether your revenue grows 5% or 50% in a given month. That structure doesn't create urgency to prioritize the highest-impact work first. Sociobricks performance-based model means our incentives are aligned with yours from day one.

Paid Ads Optimization

We focus on blended profitability and net contribution, not just spending your budget to bill higher commission.

Conversion Rate Optimization

We prioritize the highest-friction points first, not a full redesign that takes months to show impact.

Retention & LTV Building

We build automation that compounds revenue over time, not one-off email campaigns that expire in 24 hours.

Our Engagement Process

01

Free Growth Audit

Every engagement starts with a full review of your ad accounts, store conversion data, and retention setup — identifying the highest-impact opportunities.

02

Prioritized Action Plan

Rather than tackling everything at once, we prioritize changes based on expected revenue impact, building early wins and momentum.

03

Weekly Execution & Testing

Our team runs structured weekly experiments across ads, CRO, and retention, rather than a single quarterly strategy review.

04

Transparent Reporting

You get access to real performance data — blended MER, conversion rates, and retention metrics — not just a monthly slide deck.

05

Continuous Iteration

We do not treat any engagement as "done". Growth channels are continuously tested and refined as market conditions shift.

How Our Model Compares to a Traditional Retainer Agency

A traditional retainer agency is paid a fixed fee regardless of outcome, which can work well for ongoing maintenance work but creates little incentive to prioritize your highest-impact opportunities first. A performance-based model, like the one Sociobricks operates on, ties at least part of compensation to actual results — meaning the agency priorities and your brand priorities stay aligned as circumstances change.

This doesn't mean performance-based agencies are right for every brand. Businesses early in their journey with very low traffic or revenue sometimes benefit more from a fixed-scope project first (like a store rebuild) before layering in performance-based ad or retention work. Our free growth audit helps determine which structure fits your current stage.

Proven Scale

Results Across the D2C Brands We've Worked With

Our clients have seen results including a 42% reduction in customer acquisition cost with 6.4x blended ROAS for a skincare brand, and a 4.8x monthly revenue increase for a fashion and apparel brand.

Growth Model FAQs

Got Questions? We Have Answers.

What does "performance-based" mean for a marketing agency?

It means the agency compensation is tied, at least partially, to the actual results they help generate — such as revenue growth, reduced customer acquisition cost, or improved conversion rates — rather than a fixed fee paid regardless of outcome. Sociobricks structures engagements this way to keep incentives aligned with the brand growth.

Is a performance-based agency more expensive than a traditional retainer agency?

It depends on the engagement and results achieved. In many cases, a performance-based model costs less when results are modest and more when results are strong, which is the intended alignment — you pay more only when you are generating more.

What size of D2C brand is a good fit for Sociobricks model?

Our model tends to work best for brands with existing traffic, revenue, or ad spend to build meaningful test data from. Very early-stage brands with minimal traffic sometimes benefit from a fixed-scope project first, like a store build, before layering in performance-based work. Our free growth audit helps determine the right starting point.

How is Sociobricks different from hiring a freelancer for the same services?

A freelancer typically specializes in one channel (ads, or design, or email), requiring you to coordinate multiple people and often losing consistency across channels. Sociobricks provides an integrated team covering ads, CRO, retention, SEO, and development, with all work informed by shared data across the entire funnel.

What happens during the free growth audit?

We review your current ad accounts, store conversion data, and retention setup (WhatsApp/email flows) to identify your highest-impact opportunities. You'll receive a prioritized breakdown of what we'd tackle first and why, whether or not you choose to move forward with an engagement.

Ready to Work With an Aligned Team?

Book a free 30-minute growth audit. We will review your current growth bottlenecks and map out a performance plan.

Talk to Us About Our Growth Model